Sport Relief goes global
Our viewers around the world can expect a roll call of some of television’s biggest names in a series of surprising, often emotional and always entertaining challenges, all in aid of a fantastic cause.”David Weiland
Sport Relief 2012 will be presented to global viewers as a special season across two weeks bringing together a number of brand new and exclusive shows. The highlight of the season will be a four hour extravaganza of comedy and entertainment, presented directly from London. The season features some of Britain’s best loved faces from the worlds of entertainment and sport, with a stellar line up set to include footballing legend David Beckham, the stars of Doctor Who, Top Gear and Mock The Week, Little Britain’s David Walliams, QI’s Stephen Fry, comedians John Bishop, Alan Carr and Catherine Tate and many, many more.
The season airs between March and April on BBC Entertainment (Africa, Poland, the Nordic Region, Asia, India, Latin America and the channel’s pan-European service1), UKTV (Australia and New Zealand), BBC World News (global) and BBC America. The shows will also be available to users of the global BBC iPlayer. In addition, a bespoke website www.bbc.com/globalsportrelief will allow viewers to find out more about Sport Relief throughout the season.
The season kicks off with a specially produced programme, This is Sport Relief, in which Stephen Fry introduces the British TV event to the global audience. This will be followed by a series of Sport Relief Specials throughout March, documentaries charting some of the campaign’s most memorable events, like David Walliams’ epic swim along the length of the River Thames. Sport Relief 2012 culminates in April with Sport Relief Goes Global, a four-hour extravaganza featuring comedy highlights from the UK’s night of fundraising entertainment on BBC One. Special guests on the night include sporting heroes like the Olympian Sir Stephen Redgrave and UK tennis ace Andy Murray, alongside and a host of comedians and TV luminaries such as Miranda Hart, Russell Brand and the casts of hit shows Doctor Who and Top Gear.
Jana Bennett, President, Worldwide Networks and Global BBC iPlayer, said, “Global viewing events are going to be a big part of our activity this year and I’m thrilled that we can kick off with Sport Relief. Sport Relief is a uniquely inspirational event, which harnesses the passion for sport to unite viewers behind a great cause. I’m thrilled that we at BBC Worldwide can pull the full force of our branded network behind Sport Relief this year, bringing our viewers one of the year’s biggest entertainment events and giving them the chance to get involved.”
David Weiland, Senior Vice President, Programming and TV Channels said, “Sport Relief has provided some of the best British entertainment for years, and 2012 promises to be even bigger and better. Our viewers around the world can expect a roll call of some of television’s biggest names in a series of surprising, often emotional and always entertaining challenges, all in aid of a fantastic cause.”
The climax of Sport Relief 2012 will be Sport Relief Goes Global, a four hour extravaganza of comedy and entertainment, coming directly from The Mall in London, one of the iconic scenes of last year’s Royal Wedding coverage. The exclusive show will include entertainment and hilarious sketches from the stars of Outnumbered, Mock the Week, Gavin and Stacy, Doctor Who and Top Gear, to name just a few. Also making appearances will be some of the greats from the sporting world, including five time Olympic Gold medallist, Sir Stephen Redgrave and Britain’s top ranked tennis player, Andy Murray.
Before that, quiz show host, author and raconteur Stephen Fry will open the season with This is Sport Relief, an entertaining insight into the history of the fundraising event. Produced exclusively for international audiences, special guest appearances include England footballer David Beckham, and funny man David Walliams, who is fast gaining a reputation as one of Sport Relief’s most daring and relentless fundraisers.
A number of programmes will premiere as part of Sport Relief 2012 in the run up to the big finale. David Walliams vs. The Thames* sees the star of Little Britain swim a staggering 140 miles along the River Thames, raising over £1 million in the process and even rescuing a dog on the way! This documentary catches every splash and every stroke of his gruelling journey.
Sport Relief Does Dragon's Den sees inventors trying to win backing for their fitness-related products in this special sporty edition of the business show. In an added twist, each entrepreneur will be accompanied by a famous sportsperson or celebrity for support. It just remains to be seen whether the likes of tennis ace Greg Rusedski, Olympic Gold medallist James Cracknell, and comedienne Ruby Wax turn out to be a help or a hindrance.
The Million Pound Bike Ride tells of how a group of celebrities, led by David Walliams, completed a gruelling non-stop journey across Great Britain. For four days and nights, Miranda Hart, Jimmy Carr, Russell Howard and others pedalled the length of the country non-stop to raise a million pounds for charity.
David Walliams features in yet another aquatic challenge in Little Britain's Big Swim, this time taking on the English Channel. Filmed over months of intense training, the comedian attempts to swim the distance from the UK to France.
The season runs from Saturday 17th March and airs through till 1st April on BBC Entertainment, UKTV (Australia and New Zealand), BBC World News (global), BBC America, and the global BBC iPlayer2.
NOTES TO EDITORS
1BBC Entertainment’s pan-European service covers Central and Eastern Europe, the United Arab Emirates, Israel and a number of Western European markets.
2 Schedules will be tailored for local audiences
*Asterisks denote the working titles of these programmes.
For further information, please contact:
Communications, BBC Worldwide Channels
Tel: +44 (0)208 433 2603
ABOUT SPORT RELIEF
As one of the UK’s biggest fundraising events, Sport Relief harnesses the power and passion of sport to change lives for the better. By doing sport, having fun and raising money, everyone can do good and feel good. The money raised helps vulnerable people living incredibly tough lives around the world. It all began in 2002 and, thanks to fundraising events and activities in the UK, a staggering £124m has been raised through Sport Relief and a lot of lives have been transformed as a result.
Find out more about Sport Relief in the UK at www.sportrelief.com/about-us
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