Free to download for global users
Top Gear fans around the world can now access the latest news, reviews and video clips from the record-breaking show in a free to download Top Gear news app. The app is available now across multiple operating systems including iOS, Android, Nokia, Symbian, Windows Phone, Blackberry Playbook and various Blackberry mobile devices.
The App allows users to easily access up-to-the-minute content from the Top Gear website on their handheld device, pulling in up to 30 stories at a time from each section of the site. Fans will be able to view exclusive clips, galleries, stories and interviews from the Top Gear team when on the move, including a cache option for offline reading.
Duncan Gray, Top Gear’s Commercial Director at BBC Worldwide commented: “Making the latest news, videos and car reviews from Top Gear easily available to our fans worldwide through their mobile devices is essential, and the free Top Gear News app gives those fans the best possible user experience wherever they are.”
The Top Gear news app is free to download on every platform. Users can locate links to the various download sites by accessing this link: http://www.topgear.com/uk/car-news/top-gear-news-app-2012-08-09.
For more information, please contact:
Press Officer, Global Brands
T: 020 8433 2980
NOTES TO EDITORS
About BBC Worldwide Ltd.
BBC Worldwide Limited is the main commercial arm and a wholly owned subsidiary of the British Broadcasting Corporation (BBC). The company exists to exploit the value of the BBC’s assets for the benefit of the licence fee payer and invest in public service programming in return for rights. The company has five core businesses: Channels, Content & Production, Sales & Distribution, Consumer Products and Global Brands. In 2011/12, BBC Worldwide generated headline profits of £155 million on headline sales of £1085 million and returned £216 million to the BBC. For more detailed performance information please see our Annual Review website: http://www.bbcworldwide.com/annualreview
TopGear.com now receives 5.7 million unique users and 41 million page impressions per month.
Three quarters of visits to TopGear.com are from outside the UK.