BBC Worldwide Channels brings latest series of Top Gear to global screens just days after the UK premiere
Top Gear is a hugely popular programme with viewers across all our territories and I’m delighted we are able to bring the latest series to them so close to the UK premiere transmission."David Weiland, BBC Worldwide Channels
Kicking off with a new Top Gear special in early 2012, series 18 will follow a maximum of 14 days after the UK transmission of the series, on BBC Entertainment in India, Africa and Latin America and on BBC Knowledge in Poland and Asia.
David Weiland, SVP Programming & TV Channels, BBC Worldwide Channels said: “It’s an important part of our programming strategy to bring as much of our acquired content to air as closely on our global network as it does in the UK. Top Gear is a hugely popular programme with viewers across all our territories and I’m delighted we are able to bring the latest series to them so close to the UK premiere transmission.”
Sold to almost 200 territories worldwide, Top Gear achieves viewing figures of over six million viewers per episode when it premieres in the UK and is regularly the most downloaded programme on the BBC’s UK iPlayer. Since 2008, four international versions have been licensed by BBC Worldwide in Australia, Russia, China and USA.
The brand also continues to grow with Top Gear game applications available on iPhone and iPad as well as a dedicated website, topgear.com which, to date, has 5.2 million unique users and 40 million page impressions per month. Top Gear magazine has 29 separate licenses with South Africa being the latest to launch a publication. Fans can also get their Top Gear fix with a range of Top Gear books and toys as well as the annual Top Gear Live event coming to locations worldwide in 2012.
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