Radio microphone
Date: 02.02.2012Last updated: 06.02.2012 at 09.28

Category: Radio

Digital networks BBC Radio 6 Music and BBC Radio 1Xtra have posted record listening figures in the year of their 10th anniversaries, according to data published today by RAJAR.

New figures show that the stations – launched in March and September 2002 respectively – are more popular than ever: 6 Music now reaches 1.44 million people each week – up 27% on last year, while 1Xtra attracts 1.02 million listeners – up 25% on last year and the first time the station has tipped one million. Including all listeners aged 10+, 1Xtra’s audience rises to 1.10 million.

Elsewhere. Radio 4 continues its formidable form, adding half a million listeners over the course of the year to achieve a weekly audience of10.83 million – just shy of its highest ever total of 10.85m. The Today programme now has more than 7 million listeners, with 7.15m tuning in each week – up from 6.63m last year and 6.76m last quarter. Radio 4’s digital sister station Radio 4 Extra attracted 1.55 million listeners during the period, an increase of 65% on last year’s 941,000 (as Radio 7).

RAJAR statistics also show that during the measurement period (Sept 19 – Dec 18), All BBC Radio reaches 34.94 million people every week (from 34.51m last year and 34.86m last quarter). It has a share of 55.5%, compared to 55.3% last year and 54.5% last quarter.

Tim Davie, Director BBC Audio & Music, said: “Radio is in rude health and these figures illustrate the value listeners place on high quality broadcasting. Radio 4 goes from strength to strength and proves once again that distinctive, intelligent output and broad appeal are not mutually exclusive. 6 Music and 1Xtra are unique stations which are establishing loyal and ever-growing audiences. Their record listening figures are a fitting tribute as they celebrate10 years on air.”

Radio 1 attracted 11.67 million listeners aged 15+ during the period (compared to 11.42m last year and 11.85m last quarter) and including all listeners aged 10+, this figure rises to 12.66 million (compared to 12.61m last year and 12.75m last quarter) Its share is 8.5%, from 8.8% last year and 9.1% last quarter. The Chris Moyles Show now has 7.24 million listeners every week – from 7.16m last quarter and 7.45m last year. Including 10+ listeners, this total increases to 7.77m.

Radio 2 has 14.27 million listeners – from last year’s 13.94m and last quarter’s 14.31m. It has a share of 16.3% compared to 16.2% last year and 15.9% last quarter. The Chris Evans Breakfast Show attracted 8.86 million listeners every week, from 8.72m last year and 8.86m last quarter.

Radio 3 has a weekly audience of 2.10 million listeners – compared to 2.05m last quarter and 2.22m last year. The network’s share is 1.3%, up from 1.1% last quarter and 1.2% last year.

BBC Radio 5 live posted a combined reach with sister station 5 live sports extra of 6.34 million listeners, from 6.43m last quarter and 7.21m last year during The Ashes. Share for Radio 5 live (inc. sports extra) is 4.4% (4.6% last quarter and 5.5% last year).

The BBC Asian Network’s weekly reach was 472,000, from 477,000 last year and 507,000 last quarter. BBC World Service posted a UK reach of 1.39 million – broadly in line with the figure of 1.46m last year, while BBC Local / Regional radio reached 9.60 million listeners per week - from 9.50 last quarter and 9.84 last year.

Weekly reach – BBC Radio
Reach in thousands      
  Dec 10 Sep 11 Dec 11
All BBC 34,505 34,863 34,940
All BBC Network Radio 31,128 31,723 31,635
Radio 1 11,421 11,850 11,665
Radio 2 13,943 14,309 14,267
Radio 3 2,216 2,052 2,097
Radio 4 10,319 10,555 10,834
Radio 5 Live 7,093 6,237 6,227
Radio 5 Live (inc Sports Extra) 7,212 6,431 6,342
BBC Local/Regional (inc Nations) 9,836 9,499 9,604
Weekly reach – BBC Digital Radio
Reach in thousands      
  Dec 10 Sep 11 Dec 11
5 Live Sports Extra 751 1,150 616
BBC 6 Music 1,137 1,229 1,443
1Xtra 816 904 1,017
BBC Radio 4 Extra 941 1,526 1,554
BBC World Service 1,459 1,501 1,388
BBC Asian Network UK 477 507 472

BBC Radio Publicity

Radio is in rude health and these figures illustrate the value listeners place on high quality broadcasting."

Tim Davie, Director, BBC Audio & Music

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