The power of communication
BBC Media Action uses the power of media to support people to shape their own lives. As the BBC’s international development charity, we work with broadcasters, governments, non-governmental organisations and donors to provide information and stimulate positive change. Our projects reach over 200 million people in 28 countries across the fields of governance, health, resilience and humanitarian response.
Communication – of all kinds – can be a powerful stimulus for change. Our targeted projects take the form of debate shows, dramas, radio and TV programmes, public service announcements, mobile phone services and face-to-face communication. They provide people with vital information to support them to stay healthy, participate more in civic life and survive in emergencies.