Life

Dr John Tyrer decided to tackle the problem of bra design after his wife returned from a shopping trip disheartened by the lack of bust support to suit her needs.

Listen: How To Get The Right Fit!

BBC Leicester's Tony Wadsworth caught up with the Dr himself to find out a little more...

Using special optical equipment, Dr Tyrer is able to see how each person moves and how their bra constrains their movement.

Instead of taking just the accepted measurements Dr Tyrer has also included the weight of each breast in his research, and claims that this is particularly important for an engineer if he wants to know how to build a support structure correctly.

Dr Tyrer says, "By measuring the diameter of the chest and breasts current measurements are supposed to tell you something about the size and volume of each breast, but in fact it doesn't.

"In order to get the most supportive and fitted bra it's infinitely better if you know the volume of the breast and the size of the back."

Lifting and Anchoring

According to Dr Tyrer , current bras are designed to squeeze and push breasts upwards from underneath making bra straps virtually useless.

His newly designed bra aims to transfer the load of the breast by taking the strap across the back and supporting individual breasts by lifting the breast and, using the straps, anchoring it to the base of the other breast, therefore supporting the weight of both across the shoulders.

Buying a supportive bra is advantageous as it helps to prevent droopy breasts by providing lift in the upper breast region.

Dr Tyrer recommends that when buying a bra you should shop around for the type that suits you best, making sure that you try on as many as possible for the best fit.

Relying solely on the shop fitters is not recommended, although their advice can be helpful, but he also says that different bra manufacturers make different shaped/sized bra, so trying on as many as possible is a must.