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CLIP 11703

The Apprentice 2010 Episode 4: DIY Products

The Apprentice 2010 Episode 4: DIY Products

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Key Info
  • The Apprentice 2010 Episode 4: DIY Products
  • Duration: 04:32
  • Four contrasting sales pitches for DIY products, taken from the 2010 television series, 'The Apprentice'. A selection of DIY products, are inappropriately pitched to a department store highlighting the need to correctly identify and listen to your audience. As a contrast, an excellent pitch is made for a 'baby glow’, where the presenter successfully answers questions and uses a range of language techniques. Brief feedback from the buyers is included as are the outcomes of the pitch from Alan Sugar's team.
  • Subject:



    Speaking and Listening

  • Keywords: presentation, speaking and listening, persuasion, persuasive, techniques, speaking skills, writing to persuade, successful
Ideas for use in class
  • To illustrate the importance of correctly identifying and listening to your audience. Highlight the aspects of a bad presentation/persuasive text. To illustrate to students how to give a prepared and concise persuasive presentation. Demonstrate how to handle challenging questions during a speaking and listening presentation. To identify how to use persuasive techniques for a presentation and/or written persuasive text.
Background details
  • Clip language : English
  • Aspect ratio : 16x9

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