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CLIP 11701

The Apprentice 2010 Episode 2: Beach Products

The Apprentice 2010 Episode 2: Beach Products

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Key Info
  • The Apprentice 2010 Episode 2: Beach Products
  • Duration: 04:57
  • Two contrasting pitches for beach products taken from the BBC’s ‘The Apprentice’, 2010 Episode 2. The first pitch is for ‘Cuuli’ a towel with a built-in pillow/drinks cooler/container. A well organised and presented and the props were handled well. The second pitch is for ‘Book-eeze’ a book stand. The pitch is confusing and the presenters struggle with their own props. The importance of working as a team is highlighted when the groups make a big mistake and refuse exclusivity. Feedback for Alan Sugar and his team is included.
  • Subject:



    Speaking and Listening

  • Keywords: Presentation, speaking and listening, persuasion, persuasive, techniques, speaking skills, writing to persuade, Alan Sugar, theapprentice, cuuli, book eeze, pitch, products
Ideas for use in class
  • To illustrate the importance of correctly identifying and listening to your audience. Highlight the aspects of a bad presentation/persuasive text. To illustrate to students how to give a prepared and concise persuasive presentation. Demonstrate how to handle challenging questions during a speaking and listening presentation. To identify how to use persuasive techniques for a presentation and/or written persuasive text.
Background details
  • Clip language : English
  • Aspect ratio : 16x9

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