Profiles

Covering all major motorway incidents and areas with poor and restricted road access in Lancashire, Greater Manchester, Cheshire, Merseyside and Cumbria, the North West Air Ambulance costs £1.3m a year to maintain.

Established in 1999, it's a registered charity, which receives no mainstream funding, yet it offers a vital service seven days a week, 365 days a year across 5,500 square miles serving a residential population of seven million.

Watch this 15 minute film and find out just what sort of work the Blackpool crew deal with...

• The fundraisers for the North West Air Ambulance are currently looking for volunteers. If you can help call the Appeals Office on 0151 547 7830.