Dragons' Den Online - Rasib Khan - Alphabet Runner

Games designer Rasib Khan makes a nervous presentation that generates little enthusiasm from the Dragons.

Shaf Rasul wants to know more about the entrepreneur himself but continues to struggle with what educational value there is in the cards.

Julie Meyer wants to know if the cards are selling into schools or to parents hoping to assist their children's education at home. Rasib points out that the cards are currently only available online and that he has given away 80,000 packs via his website. He is now proposing to sell them through retail outlets at between �1 and �1.50 per pack.

Shaf Rasul cannot understand how he hopes to increase sales once he starts charging for the cards and thinks Rasib's current business is "worthless".

Julie Meyer censures Rasib, saying that an entrepreneur must be able to sell himself and the uniqueness of his product. As far as she is concerned Rasib has failed on both counts and for those reasons she is out.

Shaf Rasul asks how he will make a return on his investment and when Rasib offers three year predictions that peak with sales of 10 million in year three, the Dragon loses patience with the entrepreneur. He thinks his forecasts wildly optimistic and fundamentally under-researched. For those reasons Shaf, too, is out.

Rasib leaves the Den empty handed.

Duration:

7 minutes

Available until:

12:00am Friday 1st January 2038

Category:

• Factual