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About the BBC

Statements of Programme Policy

BBC HD Programme Policy 2008/2009

BBC HD television

Service remit

The remit of the BBC HD channel is to offer a mixed-genre schedule of programming in high-definition (HD) format, most of which has been originated by the BBC's other television channels.

Delivering the BBC's purposes in 2008/2009

As BBC HD commissions only a very small proportion of its own output, its responsibility for contributing to the promotion of most of the BBC's public purposes relates in large part to ensuring that the relevance and appeal of the BBC's television programmes are maintained as consumer expectations for HD content grow.

Ultimately, BBC HD should help maintain reach to the programmes it shows and, in this respect, it should contribute to the BBC's overall ability to deliver its public purposes.

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Key developments

1 Delivering the benefit of emerging communications technologies

  • BBC HD's specific contribution towards the delivery of the BBC's public purposes is in driving digital, in particular promoting and encouraging the take-up of high-definition television. Specifically, BBC HD will have a marketing campaign in the summer to generate awareness of the channel, educate consumers and help drive take-up of HD/Freesat and usage of BBC HD in HD-equipped homes.
  • BBC HD will continue to cover a range of output, contributing to all the BBC's purposes in some way, and will be the showcase for the best of the BBC's programmes in high definition. Particular priorities for BBC HD this year will include major national and international events such as the Beijing Olympics, Euro 2008, Wimbledon, Glastonbury, Eurovision and the Proms. Drama and entertainment will also feature with Little Dorrit, Tess of the D'Urbervilles, The Diary of Anne Frank, Bonekickers and Choir Wars, as well as landmark factual series including Dan Cruickshank on Architecture, Wild China, Simon Schama's series on the USA in election year and Britain from Above.

2 Bringing the UK to the world and the world to the UK

  • BBC HD will work with BBC Global Channels as it launches BBC HD channels around the world, starting with BBC HD in Australia. BBC HD will also maintain a philosophy of acquiring and occasionally showcasing the world's best HD content to enable viewers in the UK to experience high-quality HD programming.

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Conditions: BBC purposes and HD TV commitments

Unless otherwise stated, all commitments are minimum percentages and include originations, repeats and acquisitions.
All conditions are annual unless otherwise stated.

Delivering the benefit of emerging communications technologies

  • Less than 20% of output to be first-run showings of sport and acquired feature films (except on occasions of major sporting events)

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Statutory commitments

The following quotas are agreed with Ofcom and are measured across a calendar year (results are published in the BBC Annual Report and Accounts):

In conjunction with other BBC network television services:

  • A minimum of 30% of relevant programme production budgets, representing a minimum of 25% hours of productions by volume, to be spent outside the M25.
  • To maintain the current broad range of programmes produced outside the M25, and broad range of different production centres used across the UK.
  • A minimum of 25% of qualifying hours across all of the BBC's network and non-network television services are provided by independent producers.

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Explore the BBC

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