BBC One is the BBC's most popular mixed-genre television service across the UK, offering a wide range of high-quality programmes. It is the BBC's primary outlet for major UK and international events and it reflects the whole of the UK in its output. A very high proportion of its programmes are original productions.

BBC One will continue to commission and broadcast engaging and high-quality programmes with wide appeal across all genres. We will regularly provide programmes of large scale and ambition - including themed seasons, landmark factual output and sports events - intended to appeal to large audiences from a range of backgrounds.

BBC One will focus on family viewing through high-impact, high-quality multi-genre programming, in particular drama and entertainment on Saturday evenings.

BBC One is a significant provider of accurate, impartial and accessible daily news. Our current affairs and consumer journalism will cover a broad range of subjects and areas of interest, are designed to appeal to wide audiences and are delivered at various points in the schedule, including peak time.

Key priorities for this year are:

Priority	Rationale
Streamline the BBC One early evening peak-time schedule by launching The ONE Show, a daily live magazine show with content from across the UK.	A streamlined schedule provides a more consistent offer to the audience. The ONE Show is a distinctive offer that reflects the lives and experiences of people across the UK.
Provide more drama and entertainment with family appeal on Saturday evenings.	Sustain BBC One's reputation for family drama and entertainment, both of which are effective in reaching a wide audience and appealing across demographics.
Commission and broadcast high-impact stripped events in factual, factual entertainment and drama which can bring large audiences together.	Creating impact in an increasingly competitive landscape requires big events in the schedule.
Invest in new home-grown comedy that appeals to the mainstream.	In an environment where other channels increasingly invest in comedy from outside the UK, BBC One is committed to supporting home-grown talent. Examples this year include award-winning comic Omid Djalili's first UK television series.
Continue to reduce the amount of peak-time repeats.	Respond to the audience's desire for fewer repeats during peak hours.

Sustaining citizenship and civil society
News coverage on BBC One aims to stand out for the quality of its original reporting and analysis, and by the breadth of its coverage.

We will continue to show three national and international news bulletins on weekdays, with news at 10pm six days a week, and regional news integrated within all major network bulletins. We will bring the audience news specials when significant stories break, and relay BBC News 24 overnight on BBC One.

In our current affairs output, we aim to uphold the highest standards of impartiality and rigour, invest in long-term investigations and reflect a broad variety of opinions and experiences. Panorama will use its peak-time slot to bring high-quality coverage of a wide range of current affairs topics to its broad audience.

BBC One will:

• Show at least 90 hours of current affairs programmes, at least 48.5 hours of which will be in peak time.

Stimulating creativity and cultural excellence
BBC One reflects a diverse range of ideas in its arts, drama, comedy and entertainment output, providing a platform for the very best in UK and international creative talent - including this year comic Omid Djalili in his own television stand-up and sketch show for the first time.

A number of new landmark dramas are planned for 2007/2008. Examples include Cranford Chronicles, a new five-part serial starring Dame Judi Dench; Sense and Sensibility; contemporary adaptations of four classic fairy tales; and a new film from Stephen Poliakoff.

In entertainment, we will build on the success of How Do You Solve a Problem Like Maria? with Any Dream Will Do, a quest to find the lead for Joseph and the Amazing Technicolor Dreamcoat.

This year we will:

• Broadcast at least 45 hours of music and arts programmes.

Promoting education and learning
One of BBC One's core ambitions is to make the widest variety of specialist, more serious subject matter accessible and relevant to a broad, mainstream audience. We are committed to factual programming, and will work to maintain our strong reputation in natural history and science. Many of our programmes explore unfamiliar areas of knowledge in distinctive, cutting-edge ways, often using the latest technologies such as HDTV.

Programme plans this year include the David Dimbleby vehicle How We Built Britain, the story of Britain's architecture. Victoria Wood will investigate the influence of Queen Victoria in Where is Victoria?, while Michael Palin will return to his travels, exploring Eastern Europe in Palin's Wild East. In addition, Warriors will cement BBC One's reputation in landmark factual through a series of individual documentaries looking at key historical figures.

BBC One commits in 2007/2008 to:

• Offer 650 hours of new factual programmes, including science, natural history and educational programmes.
• Share a commitment with BBC Two to offer at least 500 hours of children's programmes.

Representing the UK's nations, regions and communities
As the BBC's foremost mainstream television channel, BBC One has a particular responsibility to respond to the major national events and occasions which bring people together across the UK, such as this summer's planned A Concert for Diana, marking the 10th anniversary of the death of Diana, Princess of Wales.

We are also committed to working with our colleagues across the UK to make and broadcast programmes which reflect their lives, interests and experiences. The ONE Show will broadcast live every day, reflecting the UK's nations, regions and communities and welcoming local input into peak-time content.

In the year ahead BBC One will:

• Broadcast at least 80 hours of religious programming (as part of 112 hours across both BBC One and BBC Two).
• Broadcast 260 hours of sports programmes.

Bringing the UK to the world and the world to the UK
BBC One plays a significant role as a platform where the BBC can help make sense of global news, events and issues for a large audience. In addition, our coverage of sport will remain a crucial ingredient in guaranteeing that our international offer remains engaging and appealing to a mainstream UK audience. Specifically this year BBC One hopes to broadcast Live Earth, the multinational concert to raise awareness of climate change.

Emerging communications
BBC One regularly employs new digital technologies to enhance the experience of its programmes for the audience, such as interactive technologies in sports coverage that provide greater choice of action to watch or alternative commentary. In addition, BBC One has an important role to play in supporting other BBC services, in particular the digital television channels, regularly showcasing their programmes.

Reach: BBC One should contribute towards the maintenance of combined BBC weekly reach for all BBC services at over 90% by aiming to maintain its own weekly reach.

Quality: Audience approval of BBC One and perceptions of it as high quality and innovative. Also, the proportion of originated programmes across all hours (including repeats).

Impact: Audience perceptions of BBC One as engaging and challenging.

Value for money: BBC One's cost per viewer hour.

The following targets are agreed with Ofcom each calendar year:

• To ensure that a minimum of 25% of qualifying hours are provided by independent producers.
• 70% of hours, and 90% of hours in peak, to be originations (first shows and repeats).
• To maintain the current broad pattern of news programmes throughout the day, which translates as a minimum of 1,380 hours of network news programming, of which at least 275 hours are in peak time (6-10.30pm).
• A minimum of 3,920 hours of regional news programmes, of which 2,010 hours are in peak time.

In addition, BBC One shares the following commitments:

• 1,030 hours of regional programmes in peak time, plus a further 355 hours at times adjacent to peak time (i.e. the hour either side of peak time) excluding news on BBC One [BBC One and BBC Two commitment].
• In current affairs, BBC One and BBC Two combined will deliver a quota of at least
  365 hours of network programming, of which at least 105 hours will be in peak time.
• A minimum of 6,580 hours of regional programming across the range of genres on BBC One and BBC Two, including regional news programmes for BBC One.
• At least 95% of regional programmes should be made in the relevant area [BBC One and BBC Two commitment].

And in conjunction with other BBC network television services:

• To spend at least 30% of relevant programme production budgets, representing 25% hours of productions by volume, outside the M25.
• To maintain the current broad range of programmes produced outside the M25, and broad range of different production centres used across the UK.