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16 July 2009
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British History - Home Front: World War Twobbc.co.uk/history

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Advertising and Information Posters Gallery

Magazine illustrations, advertisements and government information posters, published during World War Two, offer a fascinating insight into social attitudes of the time - as well as the impact of wartime austerity. Equally, the War Savings posters reveal aspects of the propaganda war, in the appeals of the British and US governments to the patriotism of their respective peoples.

UK War Savings Certificates, or War Bonds, were first introduced during World War One to allow the government to borrow more money. They proved a huge success. Although the scheme continued during the inter-war years, it saw its second period of massive growth during World War Two. By the end of 1945, it had reached the amazing figure of £1,754 million.

Click on an image below to enter the gallery
US war bond poster
US war bond poster
Lend to Defend 1940
Lend to Defend 1940
Medhurst's of Bromley
Medhurst's of Bromley
New Berry Fruits
New Berry Fruits
Pink Pig
Pink Pig
Dawn of Victory, c.1945
Dawn of Victory, c.1945
Christmas War Savings card, 1941
Christmas War Savings card, 1941
Mackintosh's Chocolates
Mackintosh's Chocolates
VP British Sherry
VP British Sherry

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