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16 November 2009
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Online Services Guidelines in Full

Interacting with our Audiences

Competitions & prizes

Any competition on the BBC's publicly funded or commercial Internet sites must conform to Section 15 of the Editorial Guidelines. This section applies to the BBC's publicly funded and commercial web sites, unless specifically stated otherwise:

  • all competitions must have a clear editorial purpose.
  • all competitions must require a genuine test of knowledge, judgement or skill appropriate to the target audience.
  • all competitions with prizes must have competition rules to make sure they are run properly, fairly and openly.
  • the rules should ensure that the competition is held under English law. This is particularly important when holding a competition on the Internet.
  • how to play the competition must be clear. Confusion causes complaints.
  • we must not promote any competition which is not organised by us or run in conjunction with the BBC.

A BBC commercial site may also run competitions which involve sponsorship. Refer to Editorial Policy.

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