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16 October 2014
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Editorial Integrity & Independence

Use of commercial logos on BBC sites

Editorial references to companies or outside organisations should not normally contain any use of their logo. Use of commercial logos on BBC sites must be editorially justifiable. Proposals to use commercial logos on the public service site or within the editorial areas of the commercial site should be approved in advance by the relevant Interactive Executive Editor.

If links are given to outside sites there is no technical reason to use a logo and a text link should generally be used. With the permission of the relevant Interactive Executive Editor, it may be acceptable to use icons when software needs to be downloaded.

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