Sites created by the BBC which may appear to have no connection with the BBC
On very rare occasions, where strictly proportionate and editorially justifiable, it may be appropriate for the BBC to operate a site which appears to have no connection with the BBC. For example, we might do this as part of an extended online game where clues are hidden on third party sites for players from bbc.co.uk to discover. Producers must ensure that non-participants who come across such a site can find out the real purpose of the site easily and quickly.
Producers must refer such a proposal to the relevant Interactive Divisional Head who may consult Editorial Policy.