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23 November 2009
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Editorial Guidelines in Full

Politics & Public Policy

Surveys

We must conduct surveys, such as those of small specific groups like MPs or health authorities with care and must never report them as polls.

We must not mislead our audience about the status of the information. The remit of a survey should not be translated into percentages but reported in straight numbers.

Any proposal to conduct a survey should be referred at an early stage to the Political Research Unit and to Chief Adviser Politics.

Any proposal to commission a survey of MPs on any subject must be approved by Chief Adviser Politics.

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Section Ten of the Editorial Guidelines - pdf

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