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25 November 2009
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Guidance

BBC use of Social Networking and other third party websites

Use of the BBC Brand

You can put the brand/logo of your network, programme or event on a third party site.  This has the advantage of transparency.  Remember that a BBC logo is intended to give the impression that this is a genuine, authorised, BBC presence so the nature of that presence should reflect credit on the brand.

  • Any logos should contain links back to the relevant page on bbc.co.uk
  • If you have a query about the correct use of the BBC’s brands, ask the relevant Head of  Marketing  who may consult the Head of Brand Guardianship

If you do not use a logo, it should be clear to users that they are interacting with a BBC page run by the BBC.

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Guidance on BBC use of Social Networking and other third party websites



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