Building the best user experience team in the industry, whilst nurturing the next generation of design superstars.
13 June 2016
13 July 2016
7 April 2016
7 August 2015
19 February 2016
GEL Design Principles
Create a personalised experience for every individual – whatever their needs, schedule and interests.
The journey’s as important as the destination. And if your user veers off in a new, exciting direction along the way, all the better.
Design to the needs of your audience. Every innovation has to benefit or delight them.
Upcycle existing designs. It’ll give you more time to innovate. And the greater consistency will encourage greater exploration of the BBC, Online.
Consider every screen and where, when and why it might be used – from the armchair to the Arctic.
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