The rising cost of raw materials in the 1950s hit Scottish manufacturers hard. Foreign competitors were able to source raw materials more cheaply and therefore sell their goods at cheaper prices. Changes in fashion and culture in the 1960s saw a fall in demand for traditional textiles such as tweed.
- This clip is from:
- First broadcast:
- 3 February 2005
This clip could be used to provide context for the decline of the textile industry in the Scottish Borders. The clip could link to study of the impact of culture and marketing on industries. What can companies do to maintain demand for their products?