News

New Advertising and Sponsorship Guidelines for BBC Commercial Services

Created on 19 Feb 2013

A new edition of the Advertising and Sponsorship Guidelines for BBC Commercial Services has been published, which comes into effect on 1st March 2013.  These guidelines set out how the BBC’s Commercial Services can deliver advertising and sponsorship opportunities that are in keeping with the BBC’s values.  They exist to help protect the BBC’s global reputation and ensure our editorial independence in maintained.

The guidelines apply to all services operated by BBC Worldwide and BBC Global News Ltd.  They supersede all previous advertising guidelines and pull together the advice and precedents that have been developed over the past few years.

You can read them here

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