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You are here > 606 message boards > Premiership > Villa Park to be renamed? - Daniel

Discussion:

Villa Park to be renamed? - Daniel

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Message 1 - posted by BBC Sport (U3702819) , Aug 21, 2006

What do you think of renaiming Villa Park. Lerner has refused to rule it out, but says he will consider feedback from the fans before he changes the name.

I personally dont mind if he sells the naming rights but would prefer Villa Park to remain in the name, for example The Cadburys Villa Park Stadium.

As VP is a long established name I don't think any fans would stop calling it VP and so I would welcome the extra revunue, assuming it goes into squad or infrastructure development.

Your thoughts?
       

Message 2 - posted by superspurswondergoal (U4725985) , Aug 21, 2006

are you really going to do this to yourself, ok then i will move over for the bitter blue fans........what are you thinking.

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Message 3 - posted by oops (U4426365) , Aug 21, 2006

I don't have a problem with it personally. Villa fans wouldnt call it anything other that Villa Park & neither would anyone else save the TV companies & the press. If it brings in much needed cash, then go for it.

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Message 4 - posted by henry_the_dog (U3002601) , Aug 21, 2006

Are you serious? It was enough to get the new stand built over the listed part of the building let alone re-name it. The only bit that should be re-named in the D E Stand. Re-name it if it moves to a new location other wise tradition... history... and all that. If if aint broke don't fix it!

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Message 5 - posted by embarossed (U2188252) , Aug 21, 2006

I don't think we should get too hung up on heritage and tradition. If giving Villa Park a name including a sponsor generates revenue for the team then I agree that it would be a good thing.
I'd be tempted to rename The Doug Ellis Stand now he's gone but I suppose we should appreciate alot of what ol' Deadly did for us.
Now that a takeover by a foreign consortium seems likely, I think if we are going to accept that then any commercial changes like this are things we should be prepared for.
At least the American investors seem to go for clubs with proud histories and heritage, rather than the Russians that is....

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Message 6 - posted by the_baron_WBA Robson Out!! (U3916501) , Aug 21, 2006

How could you possibly agree with it? Naming rites for new stadiums is one thing but a ground with as much history and colour as Villa Park? It'd be selling the club's soul.

The Budweiser Pepsi Villa Megadome brought to you by McDonalds.

USA!! USA!! USA!! USA!!

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Message 7 - posted by ken11men (U3142007) , Aug 21, 2006

I have to admit that Cadbury's Cream Egg Park or Aston Villa Flake (sorry, cheap shot) don't sound that great.

As a Blackburn fan I fully expect Ewood Park to be turned into McDonalds Park, Nike Park, Adidas Park etc etc, sometime in the next few years.

I'll hate it, but it'll happen!

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Message 8 - posted by Aston INC (U1768514) , Aug 21, 2006

As I said its under consideration. Middlebrough did it Southampton did it and everyone still uses the local names. Seems like money for nothing to me! so why not

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Message 9 - posted by agentvillain (U2090666) , Aug 21, 2006

If it creates extra revenue for the team , im all for it, as fans we have to move with the times , dependant on the sponser it could also increase our marketability and profile and before it was renamed the sponser would obviously have to give re-assurances.
if it meant extra money for signings and a better team , randy has my vote.

As an additional alternative how about the stands being sponsered

I.e The Doug Ellis Stand being renamed as say the MBNA Stand gets my vote

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Message 10 - posted by The Whole Darwen End Fiasco (U1754794) , Aug 21, 2006

Be interesting if Mr Lerner accepted an offer from a wealthy local businessman to sponsor the stadium - the David Gold Villa Park Stadium....winkeye

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Message 11 - posted by Alliterative hornet (U2045682) , Aug 21, 2006

I can understand that there's big money to be made from the naming rights for a new stadium, but would've thought companies would be less keen to pay for the naming rights of an existing stadium that has an existing name ingrained in the public and media consciousness.

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Message 12 - posted by ArcaneDon (U1872275) , Aug 21, 2006

As you say it doen't make much difference to the fans. But i thought all Villa fans wanted to move forward not stay in the bleak past of the Ellis regime. If your stadium is renamed but it allowed an extra ten mill a season to be spent on players would you care?? I reckon Villa is a sleeping giant and should all it can to create a footballing force from Birmingham once again!!

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Message 13, Aug 21, 2006

This posting has been hidden during moderation because it broke the House Rules in some way.

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Message 14 - posted by Graz-man (U5376649) , Aug 21, 2006

Haha love it, cadbury villa park!

The chocolate stadium, choco park, etc the papers would love headlines for that! haha

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Message 15 - posted by oops (U4426365) , Aug 21, 2006

Lerner has already said that if he sensed really deep opposition he would reconsider. Its only an option at the moment. Its all about maximising revenue. we can't have it both ways; demanding investment yet resisting ways to raise the money. And, as I said before, would it really make an iota of diference to what people actually called the place? So, it ends up at the cadbury Superbowl - would you really stop calling it Villa Park? I know i never would. Welcome to the 21st century & the world of corporate finance.

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Message 16 - posted by agentvillain (U2090666) , Aug 21, 2006

Arsenal, leicester, bolton , are a quick 3 off the top of my head who have all done so
and at the end of each era is always a new beginning

Villa Park will always remain so as exactly that to all Villa Fans
but dont let tradition stand in the way of progress

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Message 17 - posted by bye bye (U1752354) , Aug 21, 2006

They should re-name just one side of it 'The Randy End'

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Message 18 - posted by oops (U4426365) , Aug 21, 2006

Here's what Lerner actually said:

'Naming rights is something we would have to look at because it could make a very positive impact on revenue. I hope people are more open-minded about it now. If there is an extremely negative reaction, I'll have to take that into account.'

Sounds fair enough to me.

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Message 19 - posted by ozvillain (U2211722) , Aug 21, 2006

no no no no no no

it s a dreadful idea

somone mentioned bolton, I think of their ground as the 'reebok stadium'. I dont even know what it was called before.

'villa park' will quickly go the same way

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Message 20 - posted by embarossed (U2188252) , Aug 21, 2006

Arsenal, leicester, bolton , are a quick 3 off the top of my head who have all done so
and at the end of each era is always a new beginning

Villa Park will always remain so as exactly that to all Villa Fans
but dont let tradition stand in the way of progress

Quoted from this message




Exactly.
This guy is not Roman Abramovich. He hasn't made his money from dodgy dealings with the Russian government, he has made his money partly through inheritance but mainly through being business savvy. As he's American he will doubtless have untold schemes in mind which could generate revenue for his investment. If the club is shown rewards from this revenue then I feel we should accept it and not get stuck in the past - which was Deadly Doug's main fault.

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