Comments for http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html en-gb 30 Sat 20 Dec 2014 21:42:36 GMT+1 A feed of user comments from the page found at http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html Davis Boudreau http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html?page=85#comment6 Hi Maggie, it's not a cult, It's good Product Management. Steve Jobs is one of the world's best Product Managers, if not the best. I don't fund Apple is any way but I give credit where credit is due. Fri 25 Feb 2011 13:26:22 GMT+1 marcdraco http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html?page=71#comment5 Hastings, @5. This is an interesting story - but it's not exactly balanced. I have an iPad and supposed to be a laptop. In fact, for many jobs it's far superior to a laptop; for others it's completely useless.Horses 4 courses. There's a lot of sour grapes behind this story - I would bet if we dug a little deeper there's more going on here than your report suggests: perhaps a reluctance to move from Windows XP to iOS4 - some people hate transition; and that in and of itself could mean the company made the wrong choice.But don't blame the hardware when there's so much more at play. Wed 23 Feb 2011 21:39:41 GMT+1 Hastings http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html?page=57#comment4 Their marketing is quite brilliant - Take this case I came across yesterday:A very large company in this country has taken the laptops from all it's sales staff and replaced them with iPads.The staff absolutely hate them. They find trying to type up sales notes slow and inaccurate. Even sitting working on a train is awkward. When presenting to clients, rather than a nice laptop screen, the client has to peer at the little iPad one (consequently some staff are now using their personal laptops in ADDITION to the ipad, meaning they are lugging around two devices).So the apple marketing machine has managed to persuade a company to buy several hundred bits of kit that is completely unsuitable for the need.There is also the problem that getting tied down to Apples way of working means that every time something is upgraded the company will be forced not only to pay for upgrades but possibly replace hardware. This seems like seriously bad buying decisions to me all round. Wed 23 Feb 2011 12:41:56 GMT+1 U14792936 http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html?page=42#comment3 I could see it really making sense to follow these kind of rules. False rumors being started is a huge issue. Damage control on rumors could likely be very expensive to deal with.Covering your bases does not make you cult like although I see apple as being very effective in their marketing and public image to pretty extreme extents. Tue 22 Feb 2011 05:53:30 GMT+1 mgvsmith http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html?page=28#comment2 Actually the Apple employee in the interview sounds a little more rounded in their attitude and approach than the 'cult' label suggests. As a description of the daily experiences of working in an Apple Store I would have liked to read more interviews. I suspect there's a half decent book in that. Sun 20 Feb 2011 09:39:38 GMT+1 jr4412 http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html?page=14#comment1 Maggie Shiels.while I can imagine that working for Apple is a bit like being a member of a "cult", I don't much credit the opinions of a snot-nosed kiddie who says:"We get a lot of drug dealers who try to buy iPhones with fake IDs. You can tell them instantly just by how shady they act.."if that's typical of the attitude Apple staff have towards their customers... Fri 18 Feb 2011 16:50:12 GMT+1 JunkkMale http://www.bbc.co.uk/blogs/thereporters/maggieshiels/2011/02/selling_apple_-_on_the_frontli.html?page=0#comment0 'In other news...'In this case, literally.Nice of PM to share.But then, looking at a few comments, maybe that was the idea?'How much did Apple pay this website for this advertisement?' Fri 18 Feb 2011 15:58:13 GMT+1