Building a relationship with the BBC

Ten Objectives

1. Involve the BBC at a local level in the emergency
   planning process.
2. Agree what triggers an emergency broadcast.
3. Agree what information is wanted, its source and when
   it's needed.
4. Set up an effective multi-agency system for gathering, compiling and distributing essential information to an agreed timescale.
5. Establish a clear procedure for communicating information to the BBC with absolute clarity over who rings who. It should be technically robust as well as holiday/sickness/
   new/part-time staff-proof.
6. Build in verification procedures to guarantee the authenticity of the information.
7. Include a mechanism for regular review and updating of
   the arrangements and contact details.
8. Identify opportunities for joint training exercises.
9. Develop a 'knowledge inheritance' culture from one generation of staff to another.
10. Promote the service (e.g. through Council Tax and utility bills).