Comedy on BBC Three

Shane Allen discusses comedy with BBC Three

Longform needs

  • Comedy series of four to six episodes from 22 – 30 minutes
  • Opportunities for series and some specials, particularly around Christmas
  • An ongoing focus on productions from the Nations and Regions in 2016/17


BBC Three has a strong reputation as a source of quality new comedy bristling with experimental ambition, inventiveness and confidence. Going forward we will continue to be the destination for launching original new brands and brilliant new on and off-screen talent.

Previous successes for the channel include sitcoms such as CuckooUnclePeople Just Do Nothing and Witless. These combine fresh and innovative ideas, talented new casts and high quality production values.

Since moving online we want the same quality and breadth of longform ideas, writing and talent. Content needs to be eye-catching and high impact, able to appeal to and hook in 16-30-something audiences within a highly competitive digital marketplace.

Volume and duration can be flexible to fit the idea in question so think creatively. 

We are always looking to build on the production activity in the Nations and Regions and to improve diversity both in front of and behind the camera. Please include any details of diversity with your submissions.

Find out more about the overall BBC Three channel strategy.  


The audience

The BBC Three audience responds to shows with a bold premise, real energy and plenty of humour. Successful comedies present the world from a distinctive but relatable point of view.

They can be high or low concept but must connect with the lives and aspirations of a young and young-at-heart audience. These viewers respond well to bold, boisterous humour which is cheeky and self-aware.

Youth doesn’t always mean niche: sitcoms with universal themes yet from a fresh, young perspective work just as well on BBC Three as more innovative comedy formats and surreal types of humour.

This audience’s favourite comedies have energy and deliver laughs at a pace whilst reflecting familiar experiences and character types back at them in a brave, experimental way.


Watch a clip of Shane discussing comedy on Three with Digital Controller Damian Kavanagh

All proposals should be submitted via BBC Pitch to the relevant genre controller or commissioner. 


Information reviewed 31 May 2016

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