Music on BBC One needs to reach out to the broadest possible audience.
Take That: Progressive Live demonstrates the role that live performance plays on BBC One in connecting people through shared experiences, attracting an audience of 2.7 million viewers
Events are important on BBC One: they need to be the biggest one-off events and concerts across the channel portfolio.
There are very limited opportunities in the WoCC in 14/15.
If you would like to know more about BBC One channel strategy, please visit the BBC One page.
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