The story of Trevor's World of Sport remains a lesson to all of us that TV schedulers can cock anything up.

In 2003 Andy Hamilton, writer of multi-award-winning Drop the Dead Donkey for Channel 4, came up with a character that should have been comedy gold: Trevor Heslop, the nicest sports agent in the world.

Trevor's problems are the tendency of Sammy to get them into trouble and his trial separation from Meryl, which is driving him to distraction since he's patently still in love with her, and the impact this is all having on his very sensitive son Toby.

Trevor is a gentle hero, and his low-key adventured dwindled when the show was rescheduled to Monday night. But in truth it was, like Trevor, a fish out of water.

Originally placed on a Friday night, it had nowhere near the drive and buzz necessary at such a time. This wasn't Drop The Dead Donkey, full of fast moving action and standup-style quips, but the story of a man completely at sea in a mad world.

On radio, Trevor's disconnected adventures with his staff, such as Barry the youngster and Heldrun the lesbian receptionist, don't feel slow or whimsical so much as considered.

The three series so far broadcast have consistently brought us Trevor's mixture of self-blame and masochistic need to help people who won't help themselves, and made him a hero and a hit, on a medium that understands that pace doesn't just mean 'do it fast'.