28 March 2008
With the return of entrepreneur TV show The Apprentice this week, head honcho Sir Alan Sugar has been racking up the newspaper mentions left right and centre page, and haggled his way straight to the top of the payouts this week.
However, whilst millionaire businessman ALASUG has earned his investors a nice and healthy 7.39 dividend payout, his share price has been around 170 all week, give or a take a few pounds, meaning he hasn't actually given that much back at all, with a percentage yield of just 4.4.
On the other hand those who have chosen to invest in glamour girl Jordan, who has been making news with talk of babies, books, love, marriage, and her most famous, ahem, assets shall we say, have made a much more significant return.
JORDAN may have only got a dividend payout of 4.20, but when you take into account her share price average of 2.10, that makes a whopping great big percentage yield of 200 for all you greedy little money grabbers.
So it seems once again beauty has triumphed over brains. Well, kind of. Sorry Alan.
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