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"Daily
Bread can best be described as an ethical supermarket," explains
Mark Osborne, "as we sell cleaning products, toiletries and
baby products as well as wholefood."
Tucked off the King's Hedges Road in north Cambridge, Daily Bread
has been trading for 12 years and employs 25 full, part-time and
volunteer staff. Fifty per cent of the permanent workforce either
have, or have had, some kind of mental health problem at some stage
in their lives.
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"We're
an ethical supermarket," says Mark Osborne
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"Our
primary aim is to demonstrate that you can have a commercially viable
business with very explicit social objectives," says Mark.
"We provide work for those who might not otherwise be able
to work, and aim to offer people empowerment in their environment
which boosts their confidence and helps improve their health. A
lot of the people who have support needs have been here a very long
time and we have a very low staff turnover."
Mark is a Company Director, but then, as he explains, so is everyone!
"Because we're a co-operative we operate a flat management
structure. When you join the co-op you become a director of the
company."
Daily Bread goes to great pains to ensure that all its food is ethically
sourced, healthy, highly nutritious and affordable. There's a vast
array of nuts, dried fruit, cereals, organic fresh fruit and vegetables,
teas, cake and bread on sale - and as many products as possible
are sourced or grown locally. I was shown bags of local flour which
is grown and milled at a windmill just over the border in Boston,
Lincolnshire.
Much of what's on offer caters to specialist diets, so this is the
place to find your gluten-free food. As one of the shoppers explains:
"I love that they have specialist products which are gluten
free, such as bread and cakes - which are important for my diet,
and I love their dried fruit. I also come here because I know that
they're a caring, Christian community."
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Minimum
packaging - minimum fuss!
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Christian
values are indeed fundamental to the organisation. "We aim
to value people equally," explains Mark. "The company
was originally started by a group of Christians who wanted to live
out their faith in the workplace - and the result was Daily Bread."
As
well as the shop and warehouse, there's also a packing room full
of be-hatted staff busy filling bags (made from potato starch rather
than plastic!) with grains and fruit for the store. As I get there,
the room empties and Mark assures me it's nothing to do with my
arrival. "At 10am each morning we stop for half an hour to
have prayers. We all take turns in leading the session. The idea
is that we down tools and make time for putting God first. We're
Ecumenical which means that all denominations are included."
But
the people before profit company is facing an uncertain future
in this part of Cambridge. The lease on their building runs out
at the end of the year, and with rent doubling every five years,
Daily Bread is keen to find larger premises to buy.
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Paintings
adorn the shop walls
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"We
really would like to stay in this part of the city, as it was a
positive decision to start up here in the first place," says
Mark. "King's Hedges is not one of the wealthiest areas of
the city and we wanted to make sure we were right here in the heart
of the community, where we were most needed.
"We want to allow people on a low income access to high qualty
food at an affordable price. It's also about educating people about
wholefoods and how to use them. Most of our customers are from the
immediate CB4 area, although we have a number of customers who travel
up to us from London."
Daily
Bread is 100% funded by its trading revenue and ploughs all profit
into its charitable arm - Strive - to help children in Africa and
India gain access to better education.
"We'd
really like to provide more security for our staff in the future,"
says Mark, "and so our aim is to be able to buy our own building
- then we can stop worrying about crippling rent rises. We're probably
going to need some help with that, but we do believe it will happen
because we are a going commercial concern from an investor's point
of view.
Daily
Bread will be recruiting over the next few months, looking for additional
staff who are committed to living this way. If anyone would like
more information about the company, call 01223 423177.
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