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2carshare or not to car-share?
Nelson Street THIS STORY LAST UPDATED:
05 December 2002 1438 GMT


Have you ever sat in a queue on the ring road, cursing about the 2+ lane?
Chat on the way to work, save money and help the environment by car-sharing
:: This story

> Internet links:

2carshare.com

South Gloucestershire Council


Liftshare

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If so, then maybe you don't know anyone who takes the same journey as you.

Or maybe you aren't aware of all the
benefits of car-sharing.

Although the main advantages are obviously environmental, you can save yourself considerable amounts of money.

If you share a five-mile journey once a week for a whole year you will see savings of about £200.

Website

There are obvious benefits you can take advantage of, and this is where a website run for the South Gloucestershire business community could help.

2carshare.com allows members to search a huge database and find out if there is a potential lift-share on your route.

At the moment just under 500 people and 400 journeys are registered on the system.

Kath Clark, Travel Plan Co-ordinator of the council said the website is particularly well used by organisations based in Aztec West:

North fringe

"The idea came out of the Green Commuter Club, which consists of most of those organisations," she said.

"We have a real good attendance from the north fringe employers who want to make a difference to the traffic problems within that area."

With support from employers in the north of Bristol, the council set about getting the website in place.

National company Liftshare was awarded the contract to produce the website, which launched in full over Christmas 2001.

"Liftshare is a national car-sharing institution and they provided us with a re-branded, localised version which is sponsored by 18 companies," said Kath.

The current database boasts membership not just from the city, but also from as far afield as Cheltenham, Gloucester, Wales and Somerset.

Spreading the word

Now the website is well and truly off the ground, Kath explained that they want to start spreading the word about the advantages of car-sharing.

"We do a "green travel roadshow" where we visit companies to promote cycling, car-sharing and promote bus usage."

"The scheme is aimed purely at commuters. The message is, if you car-share for one journey out of 10 you are reducing the traffic by 10%, which is similar to the school holidays when it is a lot quieter and is a lot easier to get around.

"Its not a five-day commitment, you don't have to change your work patterns or lifestyle."

Road signs

She added that the council was also trying to advertise the site to commuters.

"We have taken a few approaches to advertising. One is to actually advertise on certain sections of the road like on the A38 and now we're advertising it on the ring-roads.

"If you're stuck in the traffic in the non-HOV (high-occupancy vehicle) lane and you're crawling along, you see the sign and they can see how you can take advantage of the 2+ lane.

"Moving those signs around to the congested points on major roads we do see membership grow."

The impact the site has had already shows the scheme is beginning to work.

From March to August 2002 there were 340 members, with a high potential for a match.

The more people that join and register on the site, the more chance you will find someone to share with.

The benefits extend beyond traffic reduction.

Lower CO2 emissions, and saving cash are two more excellent reasons to sign up to this initiative.


Green City

"We now live in an area where neighbours can chat in the street and children can play safely."
Helen Morgan,
Hardy Road resident

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