Remember when you were a kid and summer holidays were a litany of grazed knees and grass stains?
It's probably over-egged in the media, but certainly children are less likely these days to develop an awareness and familiarity with the great outdoors.
The National Trust are aiming to arrest a little of that decline with a series of events for young people and their families this summer, with one in Gwynedd on Wednesday 18 August. Wild Child will be held at Craflwyn near Beddgelert.
Sioned Jones, the Youth Involvement Officer of the National Trust in Snowdonia said:
"Our Wild Child day at Craflwyn is all about getting children to discover the fun to be had outside. It would be great to help them to develop a relationship with wildlife and nature, through playing, exploring and experiencing the simple pleasures to be had outside the house.
"The activities on offer will include collecting and creating a feast of wild food, building a bird or bat box, woodcraft activity and orienteering. There will also be rug making, creature building and our legendary matchbox challenge."
Llyr Huws Gruffydd, the National Trust's Wales Communications Officer, said, "The aim of the National Trust's Wild Child campaign is to help children and young people really connect with nature and wildlife.
"From den building to pond dipping, bug hunts to bat watching, there will be wild events for everyone this summer at National Trust properties across Wales."
Gull, your usual blogger, is away at the moment.