How Duff Is Duffy?
Anyone who watched a recent BBC Documentary on the Rough Trade record label might have concluded that the heart of indie music is still beating strongly. 'Do It Yourself: The Story Of Rough Trade' told the story of a record shop in west London that became a record label and distribution service that delivered Stiff Little Fingers and The Smiths to the world, went bust and then resurfaced with The Strokes, The Libertines and more. The story suggested that the idealist ethos had even translated to the success of Duffy, who was managed by the Rough Trade family.
Really? Every time I see Duffy getting on her bike and pedalling enthusiastically for a soft drinks corporation, I feel rather nauseous. Here's a singer who's been in the public eye for just over a year. She's been successful, sure, but as I mused at the time of the record's release, Duffy has become a commodity first and an artist second. She can't have needed the extra cash and her profile is already over-extended. I don't hear the indie ethos in any of that. I hear the remorseless clang of a cash register.