Blog to Tennis Success
We took the tennis during the last Pods and Blogs and Five Live's commentator, Jonathan Overend, who clearly knows everything there is to know about tennis even as it relates to web2.0, revealed that there was fierce competition among players to get on the net. Kindly, Jonathan has taken the time to enlighten us all with this excellent guest post:
The ATP launched their player blog feature on atptennis.com at the start of the year and it quickly turned into a huge hit with worldwide tennis fans. A lot of people don't really know what goes on behind the scenes at a tennis tournament and they're not aware of how players pass the time between matches. The idea certainly caught on among the players because at the start of the year, there was a distinct link between the blog authors and the winners of the tournaments! Rafael Nadal was the featured blogger during the French Open and he attracted more than 800,000 page impressions over the tournament fortnight. Nadal may have got the most hits but the most entertaining blog has been written by the Russian Dimitry Tursunov who's dispatches have earned him cult status in the tennis community. Tursunov has given fans an amusing insight into life on the tour and he's not afraid to spread scurrilous rumours and gossip. He said in the summer that players have started avoiding him at the risk of getting something they say reported! His opinions range from simple tennis matters to Portuguese roundabouts! Check out his blog from Estoril back in May - it's hysterical!