I've been checking out some of the beautiful historic cinemas in Memphis and thinking about a recent news story saying ticket prices are set to rise to subsidise the costs of 3D. You can imagine my reaction...

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  • Comment number 85. Posted by steffworthington

    on 8 Jun 2012 10:06

    i actually love 3d. i dont go to the cinema anymore though because my nearest art deco odeon closed down a few years ago, my nearest cinema is now in another town, and it costs £10(!) to see a film. Vue have also increased wednesday prices to peak, presumably to make more money from the orange wednesday crowd. honestly? i dont ever see me visiting a cinema again. if i wait 3mths i can get it on dvd for the same price.

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  • Comment number 84. Posted by saintemarie

    on 18 Apr 2012 13:08

    Doesn't any one see? If there is not 3d cinema, who is going to buy 3d blueray players and tv's? It's about dvd income not cinema It's win win for Sony. As for retrofitting films such as Titanic, It costs less than producing a new movie, little risk, therefore guaranteed returns! Then add the 3d dvd sales Kerrrrrching, money for old rope.

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  • Comment number 83. Posted by Tim Smalls

    on 10 Apr 2012 10:09

    Short movies subsidise longer ones though, don't they? I just span up LOTR again, realising I hadn't seen it on my new big telly, and the first section was quite long, longer than say, 'Apollo 18', and I have disc #2 to watch yet. I don't recall paying extra to watch epic movies at the cinema, so short films can make cinemas more money by passing through more bums on seats, hence they subsidise our epics, so one film making another more financially viable is quite established already.

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  • Comment number 82. Posted by mrklaw

    on 10 Apr 2012 10:03

    when 3D movies came along, there was a boom in digital at the same time. That means most cinemas have lots of digital projectors. That makes distribution of movies cheaper (no expensive film to duplicate and ship around) and means they can be shown closer to the US screenings (we don't need to wait for their used reels to be available), thus potentially reducing piracy. Both of those things should be more than enough to offset increasing the ticket prices.

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  • Comment number 81. Posted by roline

    on 7 Apr 2012 20:53

    I don't understand what this cinema guy is complaining about - I'm sure he thinks of himself as a good little capitalist, and this is market forces in action: the market does not want 3D, the market wants 2D (and cheaper prices, but then any market always wants that). He should obey the will of the market!

    I bet if you suggested to him that his idea for the redistribution of wealth from 2D to 3D made him a socialist, he'd have some kind of seizure.

    (Apologies if this gets posted twice - the comment box is acting up)

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  • Comment number 80. Posted by Sarah Jo

    on 5 Apr 2012 12:04

    I work at a cinema, and probably have to deal with customer complaints about prices every single day.
    There was one person who watched 3D John Carter without the glasses because they refused to pay an extra pound.
    I don't think the general public will react well to prices for general tickets rising again anytime soon.

    As for old cinemas, there's a great website called cinematreasures.org which has a collection of great photos of old cinemas, including ones which closed down years ago.

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  • Comment number 79. Posted by Ina MacAllan

    on 4 Apr 2012 08:24

    And the next step will be to increase the price of 2D for those of us who continue to prefer seeing films (rather than the dim fog of 3D). The irony is that I, for one, would pay a 2D premium.

    Thought: If current audiences are expected to pay more for the 3D 'experience' why didn't cinemas showing 'The Artist' reduce prices to compensate viewers for the lack of colour and sound?

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  • Comment number 78. Posted by stevie7771

    on 4 Apr 2012 06:58

    it’s obvious that film lovers like dr K and the commenter’s on here find both 3D and the movies in 3D terrible and this price rise idea appalling (and i agree) BUT if a survey was done on who spends most at the box office and in the cinema i’m sure it would point to teenagers and twenty-something’s and they LOVE 3D and rubbish like Wrath of the Titans. They are the ones with the most disposable income and i’m sure wouldn’t care less about a price increase when out on a sat night with their friends

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  • Comment number 77. Posted by richcuss

    on 3 Apr 2012 14:43

    This practice has been happening at some cinemas where "art" films- the one I saw was Girl with a dragon tattoo was only available in a small screen with fancy chairs for an additional £5, while Clash of the Titans was on two (I imagine fairly empty) screens down the corridor for a lot less, hardly a level playing field for judging the success of foreign film. The fancy chair did not compensate for the rage I felt at being ripped off! Anyone got similar experiences?

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  • Comment number 76. Posted by VirgilHilts

    on 3 Apr 2012 13:42

    I have zero interest in the 3D films being made today but I'd probably pay to go to a cinema showing some of the 3D films made in the 1950s. I'd love to see, for example, Roy Ward Baker's "Inferno" from 1953, starring Robert Ryan and Rhonda Fleming.

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