A service highlighting the riches of the daily press.
Move over David Beckham, Brad Pitt and George Clooney - Paper Monitor notes that there is a new heart-throb in town (or at least in a secretive state near you).
Yup, you guessed it, North Korean leader Kim Jong-Un has been named as Sexiest Man Alive for 2012.
One supposes that must mean he is now supreme in every sense of the word.
But all is not what it seems for the chubby-cheeked 28 (or 29-year-old, depending on what you are reading).
A photo spread - reportedly 55 pages - in the online version of China's state-run People's Daily newspaper was in fact based on a spoof story in the Onion.
The newspaper even quoted the article as saying: "With his devastatingly handsome, round face, his boyish charm, and his strong, sturdy frame, this Pyongyang-bred heart-throb is every woman's dream come true."
Fortunately, none of Her Majesty's press fell for the gag - but they are more than happy to poke fun.
The Sun has a picture of "Tubby Tyrant Kim" next to one of David Beckham, helpfully pointing out who is who - "It's Kim, not him".
The leader also features in the Independent's feature on the longlist for Time magazine's person of 2012. But he is up against stiff competition in the form of the Mars Rover and the Higgs Boson particle.
The paper notes that previous "non-people" winners were The Computer (1982) and the Endangered Earth (1988).
Paper Monitor gains hope from the idea of a non-people winner.