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Torin Douglas Torin Douglas | 10:52 UK time, Tuesday, 2 November 2010

I'm the BBC's media correspondent and this is my brief selection of what's going on.

News International has announced this morning that 105,000 people have paid to go behind The Times and Sunday Times paywalls to read the papers. A further 100,000 people have a joint subscription to read the papers digitally and in print. The BBC reports Rebekah Brooks, chief executive of News International, said they were very pleased and the figures showed "large numbers of people were willing to pay for quality journalism in digital formats". Roy Greenslade at the Guardian points out that the statement from News International describes its subscribers as "relatively affluent".

The Times editor James Harding said on Radio 4's Today that is was early days but he was encouraged by the figures.

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Public service advertising campaigns did well at the IPA Advertising Effectiveness Awards last night, as the Government cuts its advertising budget by 50%. The Guardian reports the annual awards recognised campaigns for stroke awareness, anti-smoking and teacher recruitment; the top prize went to Hovis.

The Independent's Ian Burrell says the Sun has escalated the Murdochs' war with the BBC. In a leader article on Monday the Sun accused the corporation's journalists of outright bias, claiming "the Beeb is today the pompous voice of defeated socialism."

The BBC's newspaper review shows the US mid-term elections occupy many papers. The Daily Mail predicts the Democratic party is heading for its worst rout in 68 years. The Daily Telegraph says President Obama will pay for failing to stem unemployment amid fears the American dream is beyond the reach of many.

Links in full


BBC | Times and Sunday Times reveal online reader figures
Roy Greenslade | Guardian | Times claims 105,000 online 'sales'
Mark Sweney | Guardian | IPA awards reward public service campaigns
Ian Burrell | Independent | Murdoch's war with the BBC escalates
Sun | Bias of BBC
BBC | Newspaper review

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• Read Monday's Media Brief

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