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Do You Want To Know A Secret?

Jeff Zycinski | 10:00 UK time, Thursday, 29 January 2009

I'm a natural blabbermouth. I admit it. Tell me a secret and you wont have finished your sentence before I'm looking over your shoulder for someone else to share it with. I suppose that's why I was attracted to journalism instead of the priesthood.

Imagine my frustration, therefore, when Rajar - the organisation that compiles the audience figures for radio stations -decided they would release their data a full eighteen hours before we were allowed to make it public. I spent most of yesterday afternoon suppressing smiles and unsettling production staff with my nudges, winks and knowing looks.

You'll have guessed by now that the figures were good news for BBC Radio Scotland. We've seen gains on the last quarter and also on the last year.

There's a full report on the allmedia scotland website today...alongside figures for other Scottish stations. There's also a report on this other industry site and this round-up on the Guardian's website.

Finally...it's out there!

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  • 1. At 10:46am on 29 Jan 2009, Scotch-git wrote:

    Jeff,

    I have no wish to rain on your parade, but I should declare my adherence to the 'Lies, damned lies and statistics' school of thought.

    Reducing everything to percentage points does more to obscure the truth than reveal it. IMHO.

    Still, if it keeps y'all on your toes, bring it on!



    from a very happy Radio Scotland listener :-D

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  • 2. At 11:23am on 29 Jan 2009, Jeff Zycinski wrote:

    Scotch-git

    I always share your view when the figures are on the slide!

    Happy that you're happy.

    Cheers

    Jeff

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  • 3. At 00:18am on 30 Jan 2009, invinciblegrammie wrote:

    I do hope they take into consideration your audience in the USA, because we are growing by leaps and bounds.

    Why?

    You are better than anything we have going over here.

    Thanks and keep up the good work.

    Oh, do keep on that web master guy.

    Grammie

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  • 4. At 00:45am on 30 Jan 2009, Scotch-git wrote:

    Spiderman works at Pacific Quay ?!?

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Jeff Zycinski, Head of Radio at BBC Scotland, on the highs and lows of his work/life balancing act.

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