Blog posts by year and month January 2010

Posts (45)

  1. Search Engine Optimisation (SEO) is what those people who use phrases like 'no brainer' call a 'no brainer'. It means making your online content findable by search engines. E.g. Google (other search engines are available). So that's easy, isn't it? Well, no, it isn't. Because the journa...

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  2. It was an honour to attend an evening's tribute to former BBC correspondent Brian Barron (below, in 1967) with many BBC luminaries past and present last Friday. I got talking to Brian's sister Penny about what got him started as a journalist and how he learnt to write so well. It turned out...

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  3. Thursday 25 February, Royal Armouries, Leeds. The BBC College of Journalism brought together 60 producers, presenters and editors from the full range of BBC speech radio breakfast programmes. Journalists from Radio 4's Today programme, 5 Live Breakfast, Good Morning Scotland, Wales and Uls...

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  4. Yemen's media, particularly those associated with the government, have their own perspective on a Yemen-based suspect's failed attempt to bomb a Detroit-bound airliner on 25 December, and the subsequent claim of responsibility by Al-Qa'idah in the Arabian Peninsula (AQAP). The airline plot wa...

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  5. Thursday 18 February, Bush House, London Martin Asser, the BBC's search engine optimisation guru, will be giving a masterclass on how to make sure you're stories make it to the top of Google and other search engines. He'll be discussing the language you need to use and the importance of th...

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  6. It's a specially relevant question now that the BBC Trust has announced it's to review the accuracy and impartiality of the BBC's science coverage - as it previously reviewed business and devolution coverage.  The word 'impartiality' can be a tad misleading here. As both those earlier reviews...

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  7. Snow arrives at the start of a year which the Met Office predicts will be the hottest on record. Its press release of 10 December contained the following startling claims: - Global temperature for 2010 is expected to be 14.58°C, the warmest on record. - 2009 is expected to be the fifth-...

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  8. Monday 15 February, Bush House   In this Fit for the Future event, a panel will look at what makes great video for the web. They'll be passing on tips, pointers and advice on how to get the best out of video content.     Panel:   Mark Barlex, On Demand Editor, BBC newsroom Rogerio ...

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  9. Thursday 11 February, Bush House, London Graham Holliday, the writer, blogger and social media expert, is giving a lunchtime seminar on new ways of distributing content. Graham, who set up the website Kigali Wire in Rwanda, will discuss how people outside the mainstream media are creating cont...

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  10. For a bracing reminder about good writing practice, Wolcott Gibbs, an editor on The New Yorker, and contemporary of James Thurber, is hard to beat. In Thurber's account of his time on the magazine, The Years with Ross (1959), he transcribes Gibbs' ideas about editing copy - in the form of a 31-p...

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