Fun With Press Releases No.13
Mystery Jets - 'Two Doors Down'
"On the flip side of knocking on the big door of the mainstream, they're keeping their underground roots spreading with an astonishing Switch remix of album opener 'Hideaway' currently doing the rounds in the clubs."
Now, I know what this means. I can see that it means there's a remix and it's being played in indie venues. But am I alone in getting sleepy and confused about halfway through this sentence, and wanting a lie down and an aspirin by the end? Not exactly the reaction a press release is supposed to create, is it?