Digital Election

Thursday 28 January 2010, 13:15

David Hayward David Hayward of Hayward Black Media is a writer, journalist and consultant for local TV. Twitter: @david_hbm

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At Digital Election, a panel discussed the impact that social media will have on the general election in 2010.

How will broadcasters and newspapers use the web in this election? Will the political parties make use of techniques pioneered by Howard Dean and perfected during Barack Obama's campaign that are said to have secured him the presidency in 2008?

Bloggers have already claimed to have challenged the cosy relationship that exists between the Westminster lobby and politicians. What difference will the use of social media make to the traditions of reporting an election?

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