Radharani Mitra

National Creative Director and Executive Director in India for BBC Media Action, Radharani has over 20 years' experience in communication. Since 2007, her work for BBC Media Action has included the English-language learning project BBC Janala in Bangladesh and a condom normalisation campaign in India.

Blog posts in total 5

Posts

  1. Insights and best practices from our ambitious multiplatform health project in Bihar, India were shared at a recent inspiring retreat.

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  2. BBC Media Action's Radharani Mitra on how fans of show Khirki Mehendiwali (‘Mehendi Opens A Window’), a radio health show in India, came together for a special event in Bhopal – and begged for another series of the programme.   

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  3. BBC Media Action’s Radharani Mitra on how her team in India created two very different songs in just one week to promote family health in the states of Bihar and Uttar Pradesh.

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  4. Radharani Mitra, BBC Media Action's National Creative Director in India, discusses  the art of making TV adverts that aim to improve health – PSAs – that really connect.

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  5. Radharani Mitra, National Creative Director and Executive Producer in India for BBC Media Action, on how insight and innovation is behind an ambitious project to improve family health in one of India’s poorest states.

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