BBC Trust On-demand Syndication Consultation
In all the excitement about the BBC iPlayer beta last week some readers may have missed a couple of things.
The BBC Trust published the conclusions of its review of the BBC's on-demand services, including the BBC iPlayer. Here's an extract:
The review, conducted two years after the launch of on-demand services, found that the iPlayer has performed in line with its usage expectations, has effectively promoted 'niche' or less well-known programmes, appeals well to its target younger audiences, and represents good value for money.
You can find the Trust's statement here.
The BBC Trust also began a consultation about the BBC Executive's proposed approach to on demand and syndication. There are more details here including the full management proposals. Here's an extract from those propoals:
An alternative potential solution would be to allow third parties to build their own delivery mechanisms for iPlayer - so called 'self-build'. This would mean variants of iPlayer built on different underlying technologies controlled by third parties and not the BBC. The BBC believes that self-build would compromise the ability of the BBC to ensure quality, especially around upgrading of the products.
There would also be a significant cost to the BBC to comply self-build activity and subsequent upgrade. The BBC will still work with third parties to adapt standard versions where appropriate, but ownership should remain with the BBC. Where it is more cost-efficient to take advantage of third parties' technical resource, the BBC will do so.
If you want to contribute you can do so at the Trust's website. The consultation ends on July 21st.
Nick Reynolds is Social Media Executive, BBC Online.