Action Network blog

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Improving Action Network

  • Joel Chippindale
  • 5 Jul 06, 04:54 PM

It's a year since we relaunched iCan as Action Network, and we're beginning a project to consider how we could improve the site. Some of the feedback we have received from people who have made use of, or tried to make use of, the site is encouraging us to try to make it less confusing.

We're not surprised that people find it difficult. Getting involved in changing things in one's community is confusing and difficult - and reflecting the process in a website is no small challenge. Our approach has been to experiment (by developing and releasing our best guess at what we think will meet people's needs), then to review (in the light of how we observe people using the site), and then to revise (on the basis of new ideas that come to us through the preceding process).

We're working on some significant changes which will aim to allow people to use tools external to the BBC - such as blogging sites - instead of having to create Action Network campaigns. But that's for the medium term.

Over the next few weeks, we are taking a fresh look at the signposting around Action Network - how to simplify the site navigation, how to make it easier to use, and how to make it more obvious to people how to get started.

We hope to make a number of changes to Action Network in the near future which should make it far easier for people who are new to the site to orientate themselves.

We would be really interested to hear your views.

Do you remember what it was like when you first visited Action Network? What did you find confusing? What do you think we should change?

You can leave comments here or email us at the usual address:

Comments  Post your comment

  • 1.
  • At 07:34 PM on 07 Jul 2006,
  • Skip247 wrote:

Hello. When I first found this website, I thought that it was a brilliant concept and readily joined. I did find it difficult to navigate at first, because I am a 'newbie' on the Internet, but it obviously got easier with use. In my opinion you desrve a big thanks for creating a platform for ordinary people to feel that they are actually doing something by publically voicing their concerns. But I am disappointed by the sites lack of use by those people, even the lack of acknowledgments between users. Maybe the answer is streamlining the site by taking out all of the irrelevant areas. Whatever you decide to do is to promote useage, please keep it going. You are doing good things.


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  • 2.
  • At 05:32 PM on 29 Jul 2006,
  • Ian wrote:

Make it easier to search with a "related items that might interest you" type column at the right so you can click on related campaigns and links.


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