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Oxegen 2010 - Memoryhouse

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ATL | 16:59 UK time, Friday, 9 July 2010

Memoryhouse_6.JPGRed Bull Music Academy, Friday 9th July, 4.00pm

Describe in a tweet:  Hello? Is there anybody out there?!

What happened: Memoryhouse take to the stage looking suitably unimpressed, presumably due to the fifteen people or so present. Their dreamy pop echos around the cavernous tent, washing over many who wander in and out. The singer, Denise, pleads with punters from outside the tent to join them, and for a while, it looked like it worked. But this is not the venue for such minimalist soundscapes. Drum machines, reverby guitars and dreamy vocals aren't enough to retain the attention of the Oxegen crowd, as most come and go, using the tent as a little pit stop in the rain.

Fittingly, think Memory Tapes mixed with Beach House to have an idea of what Memoryhouse sound like. But their attempt at this shoegazey dream pop feels a little generic and is missing the vital atmosphere of these bands. I do feel, however, they've been hard done by. I don't think anybody would disagree that this would have been a very different show if it was in a venue where they could control the vibe and atmosphere themselves. Alas....

Crazy In Love: The guitarist/bass player smiling and ploughing on in the face of defeat (or at least what the other two in the band deemed to be defeat)

99 Problems: Simply the wrong venue for such mellow dreamscapes.

Oxegen Rating: 5/10


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