The 5 live election story
Tricky thing about being at 5 live Interactive is that we have these fantastic operations either side of us. To our right BBC News Online is providing everything you could possibly want on a news site; to our left is Sport Online with probably the best sports service on the planet (OK, we're biased). So when the big events come along we work very closely with those areas, but at the same time try and develop something that will reflect the uniqueness of 5 live.
So when we started thinking about the general election some time ago, we drew up a list of what we thought we could bring to the party. We wanted something that would show off the best of the station's election coverage, reflect the interests of the audience and also, hopefully, use the web to drive some new listeners to the network during this significant time.
We also wanted it to look really cool and unlike anything else out there. That last one I think is the first thing that magneticNorth said they wanted to achieve when we met them. A dynamic independent company in Manchester, they have been our partners in putting together the 5 live election story.
The aim is to provide a comprehensive overview of the election campaign, offering all our major interviews arranged by topic everyday. So if you want to hear all parties' views on education or the views of listeners, it's all there under the Education banner. The front of the election story shows you which subjects are the most talked about on air each day and you can navigate through the timeline to see how this is changing day-to-day.
The audio we normally offer online is only available for 7 days, but during the election you will be able to listen to all of 5 live's election content for the duration of the battle.
Brett Spencer is 5 live's interactive editor
- You can explore the 5 live election story here.