Audience Priorities 2015/16

BBC Scotland should have greater authority and resources to commission programmes for Scottish audiences so that they may better meet audience tastes, especially in news and drama. 

The BBC should review its approach to the coverage of controversial political issues to ensure that perceptions of impartiality remain strong across all audiences. 

BBC journalism should do more to analyse and explain the factors underlying important social, economic and political issues so that coverage promotes public understanding.