BBC Trust

Getting the best out of the BBC for licence fee payers

Strategy review - supporting evidence

14 December 2010

In July 2009 we asked the BBC Executive to undertake a full-scale review of the BBC's strategy, to decide what the future direction of the corporation ought to be. In March 2010, we published the BBC Executive's proposals. We launched a consultation on these which closed on 25 May 2010 and published our initial conclusions on 05 July 2010. We have today published our final report together with supporting analysis and research which can be found below.

BBC Executive's proposals of February 2010

BBC Executive proposals

Trust's initial conclusions of July 2010

Initial conclusions

Trust's final conclusions: supporting analysis

Supporting analysis

Audience and industry views

Summary of consultation responses
Audience Council submissions
Audience research stage one
Audience research stage two
Industry submissions
Petitions

The Trust received several petitions submitted as part of the consultation on the Strategy Review.

  1. A petition against the closure of BBC 6 Music and/or the Asian Network - approximately 62,888 signees
  2. A petition stating "We the undersigned call on the BBC to rethink their plans to close 6 Music and instead protect, promote and invest in this unique British radio station" - approximately 2,564 signees
  3. A petition organised by 38 Degrees stating "Please don't slash the BBC's website, radio and TV programmes. Please put listeners and viewers first, not corporate media barons. The BBC should focus on strengthening and improving its services not cutting stations like 6 Music and BBC Asian Network" - approximately 45,000 signees
  4. A petition organised by Avaaz.org stating "The BBC should serve the public, not corporate media barons. We oppose the slashing of the BBC's web, radio and TV programmes in order to encourage competition by Murdoch and others, and we call on the BBC to strengthen and improve instead of cutting back" - approximately 38,000 signees
  5. A petition organised by Sister Ray, Wardour Street, London stating "We the undersigned urge the BBC to reconsider the decision to close BBC 6 Music. We believe that 6 Music is a cultural necessity and that its closure would leave unacceptable gaps in the breath of music available from the BBC" - approximately 506 signees.

Independent reports

Report on transparency and accountability
Report on service budgetary oversight and cost base allocation
Market review

This work was carried out for the Trust before the recent licence fee settlement was agreed. As such it does not reflect the BBC's funding arrangements for the rest of this Charter period. It does, however, provide the Trust with useful context for the next phase of our work implementing the new settlement.

Equality Impact Assessment

Equality Impact Assessment

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