On-demand services supporting evidence
Following completion of the first Public Value Test (PVT), the BBC Trust on 25 April 2007 approved the BBC Executive's on-demand proposals, subject to modifications.
Supporting evidence to the BBC Trust's Public Value Assessment of the BBC on-demand proposals, and evidence supporting the BBC Executive's application document can be accessed below.
In line with our duties on transparency and openness, we have made the minimum necessary redactions of confidential and commercially sensitive material in the documents we have released. We have made every effort to publish as much as possible of the evidence supporting the BBC Executive's application. We have concluded that it is not appropriate to publish all the independent reports commissioned by the BBC Executive and Trust because of their commercial value to the BBC and the unearned advantage their publication might provide for others in the industry. However, we have taken care to satisfy ourselves that the comments made on these reports in our documents are a fair representation of their contents.
Supporting evidence to the Public Value Assessment:
- Sparkler audience research (annex F), PDF (173KB)
- Sparkler audience research (annex F), text only (95KB)
- Summary of industry responses (annex B), PDF (36.3KB)
- Summary of industry responses (annex B), text only (15.54KB)
Supporting evidence to the BBC Executive's PVT application:
- BBC Executive's application document (annex G), PDF (967KB)
- BBC Executive's application document (annex G), text only (199KB)
- MORI research on seven-day TV catch-up (annex I), PDF (29.8KB)
- MORI research on seven-day TV catch-up (annex I), text only (5.75KB)
- Human Capital deliberative research (annex H), PDF (1.37MB)
- Human Capital deliberative research (annex H), text only (44.1KB)
- BBC research on iMP on-demand trial (annex J), PDF (90.1KB)
- BBC research on iMP on-demand trial (annex J), text only (16.8KB)
- BBC research on cable on-demand trial (annex J), PDF (96.3KB)
- BBC research on cable on-demand trial (annex J), text only (19.7KB)
- BBC research on podcasting trial (annex J), PDF (114KB)
- BBC research on podcasting trial (annex J), text only (11.7KB)
- Human Capital market impact advice (annex H), PDF (136KB)
- Human Capital market impact advice (annex H), text only (65.8)
Further information:
- List of PVA industry respondents (annex A), PDF (7.5KB)
- List of PVA industry respondents (annex A), text only (0.4KB)
- The BBC public purposes (annex C), PDF (16.3KB)
- The BBC public purposes (annex C), text only (4.18KB)
- Definitions (annex D), PDF (18.2KB)
- Definitions (annex D), text only (7.09KB)
The documents published at the start of the PVT process are also available:
- Summary of BBC management on-demand proposals, PDF (24KB)
- Summary of BBC management on-demand proposals, text only (12KB)
- Additional information on BBC on-demand proposals, PDF (72KB)
- Additional information on BBC on-demand proposals, text only (28KB)
