Trust asks if BBC distribution works well

Anthony Fry Anthony Fry says the review is 'vitally important'

The BBC Trust is to look at the way the BBC gets content out to its audiences.

It will review the performance of traditional and online distribution methods to see if they are cost effective and provide every UK household with convenient and free access to BBC services.

The work, which will be carried out by specialist media consultancy Mediatique Ltd, will consider digital television, analogue and digital radio as well as iPlayer and the BBC website.

It will also determine how well placed the BBC is to distribute content in the future as people increasingly access it via new means.

'The BBC spends a significant amount on distribution - some £200m a year or six percent of the total budget,' says Anthony Fry, lead BBC trustee on value for money.

'In a changing landscape, with increasing numbers of people accessing content online or on mobile and tablet devices, it is vitally important that we look at how and where the BBC is spending money on distribution, to ensure it is making the best use of its resources and securing value for money.'

The review is expected to end this summer.


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