BBC - The Apprentice Series 5 - Episode Extras - Episode Details - The advertising challenge

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Main Series: Episode 5

Episode 5: The advertising challenge

Sir Alan challenges them to create a new brand identity for a healthy breakfast cereal, shoot a commercial and then present to a high-flying advertising firm.

Kimberly heads up team Ignite, but was it wise to go with Philip's idea for a Pants Man cartoon character? Team Empire, headed up by Kate, go for a treasure theme and create Captain Squawk, a pirate parrot, but does their commercial cut it?

As one team sails to victory, the other hits an all time low in the boardroom.

What happened:

Task set up
Ben's hidden talent

Ben's hidden talent

Watch Ben's hilarious imitation of Sir Alan as he tells the girls about his experience in the boardroom last week

Task
Dance in your pants

Dance in your pants

Watch Philip performing his pants song 'n' dance. Lorraine is not convinced

The pirate auditions

The pirate auditions

Watch Kate's team audition for the part of the pirate or parrot voiceover

High and low team spirits

High and low team spirits

Watch Kate's upbeat team plan their commercial, while Kimberly's miserable team are busy bickering

The nut allergy hiccup

The nut allergy hiccup

Watch director Kate deal with a potentially disastrous situation

Here comes the Pants Man

Here comes the Pants Man

Watch the child actor deliver her verdict on Kimberly's Pants Man character

Mona rehearses her pitch

Mona rehearses her pitch

Watch Mona tackling Kimberly over her criticisms as they run through their presentation

Mona and Pants Man

Mona and Pants Man

Watch Ignite get a wake up call when they present their new brand to the hard-nosed advertising execs

The stars of the show

The stars of the show

Watch Noorul hiding out in the garage and Philip singing his Pants Man jingle

Boardroom
Kimberly, you're fired

Kimberly, you're fired

Watch Sir Alan making his final decision on who's to blame for the failure of the task

Taxi ride
Kimberly's taxi ride

Kimberly's taxi ride

Watch an emotional Kimberly talking about how Philip or Lorraine should have been fired

Analysis
In pictures

In pictures

Look at classic images of the candidates in action on the advertising task

Philip and Lorraine clash

Philip and Lorraine clash

Love birds, these two certainly are not. For the second week running they've squabbled throughout the task

Musical moments

Musical moments

The candidates are showing a surprising flair for music and this week keep breaking into song

Quotes of the week

Quotes of the week

Hilarious highlights from this week's advertising task

You're Fired
Jenny has some ideas

Fart pants cereal

Watch as comedienne Jenny Eclair puts her own stink on the failing idea of Pants Man

The winning team's ad for Treasure Flakes

Ad nauseam

Watch Captain Squawk and Pants Man in action in the teams' breakfast cereal commercials

Post show
Episode 5 recap

Episode 5 recap

Watch Kate's team sweeping into victory, leaving Kimberly and Pants Man to face Sir Alan

Kimberly

Kimberly's exit interview

Watch this exclusive interview with Kimberly where she discusses her team-mates and the Pants Man fiasco

Coming up
Selling the bones

Selling the bones

Watch Philip, Mona and Lorraine heading to the pub to try and flog their skeleton

Philip and Mona

Coming up in episode 6...

The candidates have ten items to value and sell but can they weed out the gold from the junk?

Play the Predictor

Play the Predictor

Can you predict who's going to be fired? Comedian Rufus Hound talks us through the Apprentice Predictor

Programme Information

Watch full episode

Episode 5 : The advertising challenge

22 Apr 09

You're fired

Episode 5

22 Apr 09

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